Job Description
CORP AFFAIRS/ASSOCIATE COMMUNICATIONS & ENGAGEMENT MGR - KR HEALTH at Kroger summary:
Responsible for developing and executing strategic internal communications plans that align with Kroger Health’s business strategy and promote associate engagement. Creates compelling content and storytelling for internal and external channels to enhance the company's reputation and support key initiatives. Advises leaders on communication strategies, manages digital content, and measures communication effectiveness to drive behavior change and business results.
Job Description Develop and execute strategic internal communications plans and initiatives that support the company's Purpose and Promise, Kroger Health function and overall business strategy and priorities, and the behavior changes needed to achieve them. Share company's and associates unique story to elevate our reputation as an employer of choice. Demonstrates the company's core values of respect, honesty, integrity, diversity, inclusion and safety.
Responsibilities - Increase associates' commitment to and engagement with Kroger Health strategy and overall business strategy; create plans and messages for associates and key partners
- Lead planning process and communications strategies that inspire associates to adopt behaviors that improve the customer experience
- Contribute to the Corporate Affairs storytelling engine, on internal and external communication channels, by creating content that helps to connects associates to Our Purpose and drives the business strategy
- Create compelling stories and partner with KTV on videos to support key Kroger Health initiatives
- Advise and coach leaders on opportunities to enhance two-way communication and drive associate engagement, champion change and execution of strategy
- Support Head of Communications Kroger Health team with external communication through press releases, media requests, thought leadership speaking opportunities and the planning and execution of media events
- Serve as primary department web content manager for company intranet and as a resource for department content managers; help measure/improve intranet use/content effectiveness
- Work with department subject matter experts to deliver simple and impactful communications to help associates and leaders understand their roles
- Maintain communication standards and consult with key department stakeholders to ensure all communication adheres to our direct to store communication process
- Ensure all communication and storytelling adheres to company's brand guidelines, communication standards, and tone of voice
- Lead community management and content creation for department group on internal business social network as well as any other digital and social channels
- Work with Associate Communications team to accelerate communications research and measurement to improve the team's overall effectiveness
- Work with division associate communication & engagement (ACE) managers on projects and communications
- Must be able to perform the essential job functions of this position with or without reasonable accommodation
Qualifications Minimum - Bachelor's Degree communications, marketing, journalism or related field
- Any media, social media and digital content development experience
- 3+ years of experience in internal and/or corporate communications
- Proficient in Microsoft Office
- Creative approach to strategic problem-solving, messaging and communication delivery
- Ability to interact and influence at all levels of an organization
- Consulting and influencing skills
- Proven track record of teamwork, innovation and delivery of business communication results
- Demonstrated ability to handle multiple projects simultaneously under tight deadlines
- Strong oral/written communications skills
- Ability to work both independently and as part of a team
Desired - 5+ years internal, external and/or corporate communication experience
- Any experience in a retail environment
- Any experience with a unionized workforce
Keywords:
internal communications, corporate communications, employee engagement, content creation, strategic communications, stakeholder management, digital content, media relations, storytelling, change management
Job Tags
Internship, Work at office,